UCC Coffee UK & Ireland has launched a video series bringing to life its data-driven approach to coffee excellence, CoffeeWorks.
The new series, comprising of four videos, has been created with a focus on delivering a quality coffee offer.
The approach is led by UCC Coffee Head of Coffee Excellence Gareth Davies – who has spent more than 10 years in the coffee industry – with the view of challenging common misconceptions and offering expert advice with a commercial and quality-based mindset.
“We experience many businesses consistently making the same mistakes with their coffee, which often has a direct impact on their commercial success. This is often down to bad habits, inconsistent training, lack of ownership, or a combination of those things,” Davies says.
“We created CoffeeWorks, back in 2017, to make it simple for our customers to serve lots of great coffee, consistently. These new videos are educational, with a focus on real life operational benefits, to help operators achieve coffee excellence.”
The CoffeeWorks TV series includes:
1. Coffee is about your customers, not the barista – five top tips to ensure the customer is always at the heart of a business
2. Common coffee machine myths dispelled – an overview of coffee machine misconceptions, comparing machines based on speed, consistency, cost and quality
3. How to spot a bad coffee – five easy ways to identify common errors in coffee preparation
4. Choosing the right machine for your business – traditional versus automatic equipment – five areas to consider
CoffeeWorks is UCC Coffee’s unique and data-driven approach to coffee excellence. Its eight-step approach helps deliver all key aspects of a successful coffee product, ensuring operators have all the tools to serve exceptional and consistent coffee, cup after cup.
For more information visit www.ucc-coffee.co.uk/coffee-works
The videos are available to watch on UCC Coffee UK & Ireland’s YouTube page.